This is a very important topic these days and I think everyone needs to understand why this logo matters.
You've probably seen ' made in Oz' or 'Aussie made' even 'Australian Made' and any number of home made logs with kangaroos or Australia shapes, in ads and on goods.
So, what's the difference? Well, for a company to use the genuine Australian Made logo above it means they have signed up to the Australian Made Campaign, which is a not-for-profit organisation dedicated to helping Australian businesses compete on the world stage. This includes flying our flag at international trade shows and events, television advertising and online campaigns.
Sharp Racing (along with a lot of famous Aussie brands such as Qantas and Harvey Norman) pay a fee to be part of the Australian Made Campaign and this money goes toward supporting and promoting Australian manufacturing, one of our most important employers.
So what, they are still Aussie made right? Maybe, part of signing up to the Australian Made Campaign is giving guarantees through a Code of Practice that you do in fact manufacture goods here, not just assemble imported parts or slap "Aussie made" on something you've got out of a shipping container and put in a box!
What this all means to you, the consumer, is that if you see this logo you can be sure that, not only what you are buying IS made in Australia, but that the company making it is committed to supporting Australian manufacturing, jobs for Aussies and have put their money where their mouth is!